In the development of a website, SEO plays an important role but not at all people can understand this issue clearly. We want our website to increase the Goolge ranking, we need to have many tools, skills and experiences to do it well. One of the essential factors no blog writers can ignore is Content and it is appreciated as “Content is King”. Before Opal WordPress had an useful article of SEO “7 Tips to Optimize the Content of Blog“. If you have free time, please read it to get many skills to write qualified blogs. Today we will spend time on analyzing the importance of content or giving reasons “Why Content is King in SEO?”. Listening it seems to be abstractive and vague, however, we will go to each field to have a suitable answer.
Before going to the main part of the blog, it is necessary to understand the basic concept “What is SEO”and “How does it work?”
1. What is SEO?
SEO is short for search engine optimization or search engineoptimizer. Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) — including Google, Bing, Yahoo and other search engines.
2. How does it work?
It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website naturally ranks in organic results of a search, the greater the chance that that site will be visited by a user.
Once you understand the concept clearly and thoroughly, you will access its main part better. Many webmaster and SEO Experts say that “Content is King“. Indeed, a website’s content is very essential and it is considered as a skeleton of blog or a soul of website. This skeleton is powerful or not depending much on your content is qualified and SEO or not. There are two important aspects of web content. For simplicity’s sake, we’ll call them Quantity and Quality. Why we say like that?
– Quality means that all the blogs or articles we write must be qualified. The contents must be clear, smart, well-grammatical and well-structured. Besides, we should insert many related images, videos or links, keywords into the blog to increase SEO. The final purpose of these blogs are to reach to reader’s hearts, they like, read, comment and share them. This is really a success of the content.
– Quantity means that your website should be updated regularly with new content added, avoiding the case some days we publish a blog with a useless content. This will affect SEO and decrease sales. A reader will visit your website regularly if you industriously write and renew contents. They will appreciate highly and share your blogs enthusiastically. Therefore, right now you should make a plan carefully and thoroughly with a short and long goal. For example, each day you have to publish a blog with a hot topic and impressive content, How often should you add new content to your site? Which social channels you will share blogs?…Step by step turning them into your daily hobbies. If you do all of them well, surely you will make sure the content is plentiful and attractive.
In the nutshell, with all the above analysis hoping you have a worthy answer for yourself and from that you can give many good ways to improve the content for each blog. Opal WordPress will introduce you a helpful article supporting for Blog and make it more popular when published “6 Tips To Make Your WordPress Blog More Popular“. Believe in yourself and develop! Remember to follow our social media such as Facebook, Twitter, Linkedin, Youtube, Pinterest to update the latest information!
Thanks so much!